KCRAR’s Consumer Marketing Campaign and New Consumer-Focused Website Promote REALTOR® Value to Buyers and Sellers
The industry is in a state of constant change, which requires REALTORS® to be ever-adaptive and take on many roles throughout each transaction. These roles are individually valuable. Collectively, they illustrate the vast expertise and value REALTORS® offer their clients. This message is the focus of KCRAR’s multi-media consumer advertising campaign, “Roles.” The “Roles” Campaign […]
Full StoryThe double-edged housing boom: Eye-popping home sales and prices pose longer-term problems
by Lawrence Yun, National Association of REALTORS® Remarkably, in the midst of a pandemic, the housing market is in a clear V-shaped recovery. Sales for both existing and new homes in August hit their highest mark since 2006. The data popped out as round numbers: existing-home sales at an even 6 million and new-home sales […]
Full StoryAfter the wake-up call: How real estate leaders are combating racial inequities
By Erica Christoffer, REALTOR® Magazine Key Takeaways: Real estate brokers are becoming increasingly conscious of the need for greater diversity in their offices as a matter of fairness and as a good business practice. Brokers can hire trainers, recruiters, and business coaches with a deep understanding of workplace diversity to help meet the needs of […]
Full StoryCommercial Forecast 2021: ‘Never Set Your Flux Capacitor to 2020!’
Dr. Ted Jones, Senior Vice President and Chief Economist with Stewart Title, introduced his keynote address at the Commercial Forecast virtual event with a Back to the Future meme: “Whatever you do Marty, NEVER set it to 2020!” While commercial real estate has felt the impact of the shutdown and economic drop-off, there is hope […]
Full StoryKC REALTORS® Raise Over $70,000 for Renters and Homeowners Affected by COVID-19
Kansas City REALTORS® and industry partners came together and raised a total of $71,115 for 1K for KC. 1K for KC is an initiative by Charlie Hustle’s Heart of KC Foundation with the goal of helping Kansas City families and individuals financially impacted by the global pandemic and the economic crisis that has followed. Due […]
Full StoryEnrollment Now Open for 2021 Coverage through KCRAR’s Group Health Plans
The annual enrollment period for KCRAR’s insurance plans through Blue Cross Blue Shield of Kansas City is now open for members. Since KCRAR partnered with Blue Cross Blue Shield of Kansas City in 2019, nearly 500 members and their families have received health coverage through the Association’s group-rate insurance plans. The current enrollment period will offer an insurance effective date of […]
Full StoryKCRAR Launches New, Modernized Website with Single Sign-On Access for Member Convenience
KCRAR launched its new website this week, bringing with it a revised navigation and updated look. This website takes the place of the former KCRAR.com, while streamlining content on former KCRAR websites, including ResourceKC.com and WhichRole.com. “During the whole website redevelopment project, our top priority has been the user,” KCRAR Director of Communications Kyla Barcus said. “We […]
Full StoryHow to Spot a Phishing Email
Last week, an email was sent to KCRAR and Heartland MLS staff using KCRAR’s domain name that turned out to be a fraudulent email. A frequent tactic among scammers is to disguise fraudulent emails in order to bait a reply or link click from recipients that could give them access to personal information like passwords, […]
Full StoryKCRAR Members Receive Awards, Appointments at Kansas Conference
KCRAR Members Christian Barnes and Sydney West were honored at the Kansas Association of REALTORS® (KAR) Annual Conference with the REALTOR® of the Year and Salesperson of the Year awards. Additionally, Andrew Mall was installed as KAR Vice President and Crystal Swearingen and Jeff Carson were appointed to state committees. Christian Barnes, recipient of KAR’s […]
Full StoryKCRAR Partners with Charlie Hustle to Offer Exclusive Shirt to Raise Funds for 1K for KC
The Kansas City Regional Association of REALTORS® has partnered with Charlie Hustle to offer a limited edition REALTOR® T-shirt to celebrate Kansas City as home while helping to raise funds for the 1K for KC movement, which is working to help Kansas City families impacted by the COVID-19 pandemic pay their rent or mortgage through […]
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