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President Goering: The Impact of What We Do

in Guest Columns

By Alex Goering, 2022 Heartland MLS President As REALTORS®, we’ve all had those conversations with people who don’t really understand what we do. They assume that we only look at perfectly pristine and Instagram-ready homes. They figure we binge Selling Sunset episodes to stay inspired and educated. We obviously all make millions of dollars, and […]

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How to Use Your Online Presence to Improve Your Real Estate Business

in Guest Columns

Guest column by Darren Kipfer, Constellation1 If you’re struggling to get started on social media, or you feel like you’re not using the platforms optimally, try out these strategies for social media and your website to get results online and increase ROI on your digital marketing efforts. SOCIAL MEDIA Think of social media as a […]

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President Pierce: In an Ideal World

in Guest Columns

You’ve selected a few properties to show your clients based on their requirements and preferences, and you find one that seems like the perfect fit. The MLS says it is active, so you schedule a showing. You arrive at the home with your clients right on time, and the key is waiting for you in […]

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President Goering: Diamonds are Forever

in Guest Columns

I know you rolled your eyes when you read that title. The clichés surrounding diamonds are completely played out. We all know the lines that frequently make their way into casual conversation about a diamond’s formation, or a diamond’s alleged natural appeal to women. Needless to say, I feel a little silly about the fact […]

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Lunch and Learn with the Independence School District April 6

in Guest Columns

By Derek Ramsay, KCRAR Senior VP of REALTOR® Advocacy The Vision Statement of the Independence School District (ISD) reads, “A community united to improve the quality of life through education.” Now here’s your chance to see that vision statement in action. As a driving force in our housing market, REALTORS® know how important it is […]

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President Pierce: Learning, Growing and Remaining the Best Option for Consumers

in Guest Columns

If the past couple of years have taught us anything, it’s the importance of being adaptable. Constant learning and growing has become a necessity to maintain our businesses as the market changes and as consumers’ needs change. And in the spirit of learning and growing, KCRAR hosts a real estate conference and expo each year […]

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President Goering: The New Spring

in Guest Columns

We used to celebrate the coming of the spring market. It was a magical time when buyers were out, and sellers knew it. New agents used to treat the spring market like it was some sort of industry secret. I swear, you could walk into any Starbucks at any given time and find a minimum […]

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Diversity, Equity and Inclusion January Update

in Guest Columns

By Donta Littlejohn, 2022 DEI Chair The Kansas City Regional Association of REALTORS’® Diversity, Equity and Inclusion Committee (DEI) is ready to kick the new year off. As this year’s chair, I am excited to lead the committee in 2022 with vice chair Gwen Goins to continue the work that Ernest Hawkins started in 2021. […]

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President Pierce: Maximizing Your Membership to Achieve Your Goals

in Guest Columns

Many of us spend this time of year speaking with our brokers, coaches, and mentors about goal setting for 2022. What are the goals we would like to set for ourselves for 2022, and what is the business plan we can put in place to be our roadmap to achieving the results we desire? These goals […]

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President Lofton: Lessons from 2021

in Guest Columns

This year has been one of many lessons for me, as I’m sure it’s been for many of us. Remember that one month there in the middle of the year when we though COVID was almost over? How naive we were just a few short months ago. We’ve learned, sometimes the hard way, how to […]

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