President Ketchum: The Importance of Accurate and Comprehensive Data at Listing Input
By John Ketchum, 2025 Heartland MLS President In today’s fast-moving real estate market, the strength of the MLS is built on the accuracy and completeness of the data it holds. Every property listing is more than just an entry—it’s a source of information that guides buyers, sellers and agents in making informed decisions. More than […]
Full Story
Heartland MLS Tech Tip: BrokerBay Showing Insights
Heartland MLS users have access to showing analytics including number of showings, average showings per listing and number of listings in a price range through the BrokerBay Showing Insights feature. Users can get started by accessing BrokerBay via the tile on the Heartland MLS Clareity Dashboard or the External Links menu on the Heartland MLS […]
Full Story
Heartland MLS Ranked Among the BEST MLSs in WAV Group’s Customer Experience Index
Heartland MLS has been named a BEST MLS for 2025 by WAV Group, highlighting its exceptional service and commitment to industry benchmarks for MLS performance. WAV Group’s Customer Experience Index (CXI) has established the leading standard for measuring MLS success, helping organizations understand how they compare to their peers and providing actionable insights to enhance […]
Full Story
CoreLogic Learning Lab Offers Tutorials to Leverage HMLS Benefits
The CoreLogic Learning Lab, available to all Heartland MLS subscribers, offers educational resources for agents to leverage many of their Heartland MLS benefits to generate leads, collaborate with clients, increase workflow efficiency and more. Access the Learning Lab via the tile on the Heartland MLS Clareity Dashboard or on the Heartland MLS Matrix homepage. From […]
Full Story
Heartland MLS Benefits: What’s New for Winter 2025
Heartland MLS IntraMatrix Expands to Pacific Northwest and Williamsburg, Virginia Heartland MLS users can now search MLS data from Northwest MLS and Williamsburg MLS from within the Matrix system. The IntraMatrix ability originally launched in Heartland MLS in Spring 2024 with MARIS (St. Louis, Missouri), REcolorado (Denver, Colorado) and First MLS (Atlanta, Georgia). The addition […]
Full Story
President Ketchum: A Year of Forward Thinking
By John Ketchum, 2025 Heartland MLS President As your new President of Heartland MLS, I am excited to share with you my vision for 2025—a vision rooted in innovation, efficiency, and steadfast commitment to the success of our participants and subscribers. As we navigate the evolving landscape of real estate, it is imperative that we […]
Full Story
KCRAR and Heartland MLS CEO Ranked on 2025 Swanepoel Power 200 List
Kipp Cooper, KCRAR and Heartland MLS CEO, was named on the 2025 Swanepoel Power 200 list, published earlier this week. This annual list “ranks the most powerful leaders in the residential real estate brokerage industry,” according to its website. Cooper ranked #21 in Organized Real Estate and ranked #156 among North America’s real estate professionals, including […]
Full Story
Heartland MLS Partners with Lundy Inc. for Voice Access to Listings
Heartland MLS launched this week the partnership with Lundy to bring a voice-first real estate solution, Finding Homes, to the Kansas City region. This Alexa skill allows users to search Heartland MLS listings entirely by voice. Lundy’s Finding Homes not only offers accessibility for blind or visually impaired consumers, but anyone with an Alexa device […]
Full Story
Heartland MLS Benefits: What’s New for Fall 2024
Corelogic Products Branding Center A new Branding Center will be launching within Heartland MLS products by end of day on Monday, October 7. This will allow subscribers to place their brand where it counts, right in front of their customers by updating their branding to Matrix emails, MLS-Touch and OneHome all at once. Users will […]
Full Story
Cooperative Compensation Remains a Broker’s Choice
By Kipp Cooper, KCRAR & Heartland MLS CEO Well, it has certainly been a week of change for our association and MLS. I am very proud that our REALTOR® family has been able to come together and navigate through these changes in a truly professional way. Over the past few months, your KCRAR and Heartland […]
Full Story